SMART GOAL

SMART GOAL

Not only businesses, but people also need some mission, vision, and goal for life management, without setting any goal you cannot achieve anything. Whether in business or personal life, having a goal gives you something to work towards. In fact, if a goal is fixed for a task, it acts as a reminder of what you want to achieve. In short, goals provide the motivational energy to carry on even when motivation is low.

At the beginning of the nineteenth century, the famous American philosopher Elbert Hubbard realized that many people are failing to reach their goals not because they lacked intelligence or courage but because they didn't organize their energies around a goal.

The term SMART goal was first coined in 1981 in Spokane, Washington. George T. Doran, a consultant and director of corporate planning for Washington Water Power company, published a paper titled, "There's a SMART way to write management's goals and objectives." He suggested that any management goal should be specific, Measurable, Achievable, Realistic, and Time-related.

And thus, it was named SMART

S=Specific

M=Measurable

A = Achievable, Accountable

R=Realistic

T=Time-bound